Staff Product Manager, Ads Formats
- Salary
- $217,000 - $303,900
- Level
- Staff
- Work type
- Remote · US only
Not stated in the posting: visa.
Open. First seen 20 September 2026.
About the role
Reddit's standard text
Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com.
Role Description:
We are seeking a Staff Product Manager to join our Ad Formats & Experience team within our Ads Monetization organization. This individual will work with a team that leads a portfolio of products and features within the Ad Formats & Experience team, and will drive performance optimization for our portfolio of core lower funnel formats, and our browser experience. This PM will also own core Foundational investments inc. Formats signals.
You will collaborate with our Formats engineering teams, as well as our UX Design, Data Science and Product Marketing teams to shape our product roadmaps to ensure we deliver the best outcomes for our advertisers, users and Reddit’s business.
Additionally, you will partner outside of the Ads Product organization with our Consumer Product teams to help think through new opportunities for collaboration and help to address how our formats evolve to our changing Consumer experiences.
Responsibilities:
- Drive product strategy & execution for a portfolio of lower funnel formats, custom browser / post-click optimizations, and format foundations
- Work with other Ads Products PMs to understand dependencies, and prioritize product work across the team
- Work closely with User Experience Design and Research to develop new Reddit-unique ad experience, and drive them to launch
- Partner with product marketing and sales team to develop go-to-market strategy, integrate market feedback, and manage product launches
- Support on-going improvements to existing ad formats, helping to optimize experiences for our users and drive outcomes for our brand advertisers
Required Qualifications:
- 6+ years of direct experience as a product manager leading Ads monetization product
- Experience driving products or features from inception to launch
- Direct experience shipping improvements on Ads Formats, Browser or ad optimization
- Solid experience building product roadmaps, defining product specs, and developing process to allow cross-functional teams to work collaboratively
- Exceptional analytical skills and have experience driving products & business decisions that involve quantitative analysis and experimentation
Preferred Qualifications:
- Experience with Ads product (ex. Pre-click and post-click format optimizations )
Benefits:
- 100% remote opportunity (we have 4 office locations for hybrid/onsite work preference in NY, SF, LA and Chicago)
- Comprehensive Healthcare Benefits and Income Replacement Programs
- 401k with Employer Match
- Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
- Family Planning Support
- Gender-Affirming Care
- Mental Health & Coaching Benefits
- Flexible Vacation & Paid Volunteer Time Off
- Generous Paid Parental Leave
#LI-AJ1
Pay Transparency:
Reddit's standard text
This job posting may span more than one career level.
In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.
To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.
The base salary range for this position is:
$217,000—$303,900 USD
Reddit's standard text
In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.
During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes.
Reddit's standard text
We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.
Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.
What this role asks for
74% of this description is written for the role. The rest is Reddit's standard text, folded away below.
Read against Reddit's other open postings on this site.
The team: Ads Product & Engineering HIRES STEADILY
This role is one of 26 open in Ads Product & Engineering. 5 were posted in the last 30 days and the oldest in January: a team that hires all year rather than one being built.
WHAT THE TEAM WORKS WITH, ACROSS ITS POSTINGS
Machine Learning (13 of 26), Python (13 of 26), BigQuery (10 of 26), Java (10 of 26), Generative AI (9 of 26), Golang (9 of 26), Kafka (9 of 26)
OTHER ROLES ON THIS TEAM
- Engineering Manager, Knowledge Graph Platform posted Oct 7
- Staff Machine Learning Engineer, Ads Creative Effectiveness posted Oct 2
- Staff Machine Learning Engineer, Ads ML Efficiency posted Oct 1
- Frontend Engineer, Ads Campaign Manager posted Sep 29
- Staff Machine Learning Engineer, App Ads Modeling posted Sep 25
- Staff Machine Learning Engineer, Retrieval posted Sep 16
- Senior Staff Machine Learning Engineer, Agentic AI Platform (Ads Ranking) posted Sep 15
- Frontend Engineer, Ads posted Sep 11
- Senior Frontend Engineer, Ads Creative posted Sep 2
- Senior Staff Machine Learning Systems Engineer, Ads ML Platform posted Aug 25
- Staff Android Engineer, Brand Ad Formats posted Aug 12
- Senior Product Manager, Ads - Shopping Catalogs posted Aug 11
- Senior Business Engineer - Ads posted Jun 22
- Staff Machine Learning Engineer, Ads Foundational Representations posted Jun 19
- Staff Machine Learning Engineer, Ads Foundational Representations posted Jun 19
- Senior Software Engineer, Agentic Ads Experience posted Jun 3
- Senior Business Engineer - Ads posted May 22
- Staff Technical Product Manager, Ads ML Platform posted May 22
- Ads Conversion Modeling, Machine Learning Engineering Manager posted Apr 14
- Senior Software Engineer, Ads posted Oct 21
- Machine Learning Engineer posted Aug 14
- Machine Learning Engineer posted Aug 14
- Senior Software Engineer, Ads posted Aug 13
- Software Engineer, Ads posted Jan 7
- Software Engineer, Ads posted Jan 6
From the team and dates on Reddit's own job board.
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