Web & Graphic Designer

Company Overview:

One Park Financial (OPF) is a leading Financial Technology company dedicated to empowering small businesses by connecting them with a wide variety of flexible financing and funding options. Our mission is to provide entrepreneurs with the working capital they need to elevate their businesses to new heights. At OPF, we believe in working with high-performing individuals who are ready to play an integral part in our company's expansion. We know that our success hinges on our people, and we strive to enable them to do what they do best.

About the Role

We are seeking a talented Web & Graphic Designer to join our marketing team. This role is perfect for someone who thrives on creativity and is passionate about crafting eye-catching advertisements that drive performance. You'll be responsible for designing a variety of ads for digital, print, billboard, and social media platforms, helping us reach and engage our audience effectively.

Key Responsibilities

• Design and produce digital, print, and billboard ads as well as social media graphics for platforms like META, YouTube, and TikTok.
• Collaborate with the marketing team to develop creative concepts that align with campaign objectives and brand guidelines.
• Conduct competitive research using tools like Meta Ads Library and TikTok Creative Center to identify new trends and incorporate them into our ad designs.
• Create and iterate on ads specifically tailored for different social media platforms, ensuring each piece is optimized for platform-specific best practices and performance metrics (CTR, CPA, ROAS, hook rate).

Requirements

• Bachelor's degree in Graphic Designing, Marketing, Communications, or related field.
• Proven experience creating and iterating on paid ad designs for META, YouTube, TikTok, and other digital platforms.
• A strong portfolio demonstrates a range of ad designs, including digital (static, motion, video), print, and billboard work.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and video editing tools (CapCut, Premiere, DaVinci or After Effects).
• Ability to manage multiple projects, incorporate feedback from various stakeholders, and meet deadlines in a fast-paced environment.
• Strong communication skills and a keen eye for detail.

Benefits

• Competitive salary
• Performance-based incentives
• Health insurance
• Growth and development opportunities
• Dynamic and collaborative work environment
• Company events and team-building activities